With changes to licensing laws meaning longer opening hours, pubs and bars have a greater opportunity than most to drive food sales and increase margins through their breakfast and hot drinks trade.
Pubs and bars are increasingly becoming comfortable environments for eating out. The smoking ban has fuelled demand even further and has been a catalyst for food sales, contributing in greater percentage terms to turnover. Consumers are now enjoying larger, brighter, more female and family friendly pubs and bars. Attracting and keeping these new audiences is key to future profits.
Kellogg's recognises that food is big business for British pubs and bars and that the demand for quality food and healthier options is continuing and growing. Operators with the advantage recognise this too.
It is essential to offer choice through a range of core products that will maximise sales and profits. Consumers crave variety, something a little different from traditional options and that’s where Kellogg’s products come in. Our breakfast and snacking options offer operators focusing on food, healthier alternatives and a variety of products that will enhance competitiveness and help this aspect of your catering succeed.
Big Brands = Big Sales
Eating breakfast out of the home and snacking on the go are now part of every day life. Kellogg’s offers you a wide range of consumer favourites in a variety of formats that will help to drive sales and satisfy increasing demands for convenient, less indulgent alternatives. Below are some example of consumers' Trusted Cereals:
Kellogg’s Corn Flakes
Generations have been waking up to this firm favourite for over 80 years - crisp, golden flakes made from the finest sun drenched maize.
Also available in Special K Red Berries these deliciously crunchy multi-grain flakes made with rice and wheat are perfect for shape conscious consumers containing only three per cent fat per portion.
Totally irresistible, consumers love the taste of sun-ripened flakes of corn drizzled in smooth clear honey and encrusted with handfuls of chopped nuts.
Fruit ‘n Fibre
A delicious blend of wholewheat flakes packed with fruity goodness including raisins, coconut, banana, apple and hazlenuts.
Super crunchy and great tasting a firm children’s favourite.
Cereal on the go!
Kellogg’s To Go Twinpot offers Britain’s best loved cereals in a handy, ready-made format. Perfect for pubs and bars which do not offer a full sit-down breakfast option. The To Go Twinpot includes a serving of cereal, milk and a disposable spoon - all contained in a ready to use bowl - it is available in three top selling brands - Kellogg’s Corn Flakes, Crunchy Nut & Frosties.
The cereal bar market is growing rapidly fuelled by increased snacking opportunities throughout the day.
Special K Bar
One of the UK’s best-sellers, a deliciously tempting crunchy rice and wheat cereal snack, with tasty red fruit pieces and a delightful yoghurt flavoured topping. Also available - Special K Bliss Raspberry and Chocolate contains less than 90 calories and is a combination of cereal pieces and fruit on a bed of dark chocolate.
Crunchy Nut Chocolate Peanut Crisp
An ideal addition and a totally irresistible mix of peanut pieces and crispy cereal finished off with a delicious chocolate layer.
A perfect alternative to cakes or muffins this soft, golden baked bar is made from wheat and wholegrain oats, available in ‘real fruit’ Strawberry, Apple, Blueberry, Cherry and Blackberry & Apple flavours.
Nutri-Grain Elevenses Raisin
A deliciously moist combination of wheat, wholegrain oats, raisins and spices and a great alternative to enjoy with a coffee - with a longer shelf life than traditional cakes this will add value to any range.
Nutri-Grain Oat Baked Bar
This tasty new snack is packed with oaty goodness and combines whole rolled oats with golden syrup, available in two delicious flavours - Totally Oaty and Cherry.
For more information on Kellogg’s products contact the Kareline on 0800 783 6676.