Breakfast is most important meal of the day.

Your guests have different needs either business, leisure, healthy or indulgent. Consumers expect a range of products that fit their needs so ensure you can meet their expectations. Stocking what your customers want and expect will improve their guest experience – Most guests especially business travellers pick their hotel based on past experience.

Which' cereal products should I stock for my guests?

View Our Reccommended Range for Your Accommodation Type 

The new Kellogg’s Breakfast Award in conjunction with VisitBritain will give even more establishments the chance to set themselves apart with excellent breakfast service.
Breakfast is an opportunity to deliver on your guests expectations. Using our research we have outlined breakfast expectations by accommodation type. We have displayed as diagram and  components list so you can download and benchmark against your current offering. Please allow Pop Ups on your browser to view the range pages below:

         Guesthouse B&B                   Mid Range Accommodation          Luxury Accommodation

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Which Brands should I stock for my guests?

To ensure that all customer needs are met, it is beneficial to offer one or more products from each category / sector:

Kids:

Rice Krispies, Frosties, Coco Pops, Tasty Start, Crunchy Nut

Every day favourites:

Kellogg’s Corn Flakes, Weetabix

Shape:

Special K, Special K Red Fruit

Inner Health :

Kellogg’s Bran Flakes, Kellogg’s All Bran,

Simply Wholesome:

Kellogg’s Luxury Muesli, Kellogg’s Fruit’n Fibre


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Customer research

buffetIn order to help you get the best out of our research we have listed the results of our survey highlighting some of the most important factors for guests when staying away from home in hotels. Click the link below to download the full survey
 

Click here to download the survey


 

Portion-Paks

Our research has shown that hotels and foodservice outlets offering Portion-Paks can charge up to 20% more for breakfast / cereal and milk

Click here>>

Special Dietary Needs?

If you require product
and dietary information
for Kellogg’s products
please use our search tool

Click here>>