Mid-Range Accommodation Breakfast

Knowing your guests and  the purpose of their stay can greatly impact their breakfast needs:

Leisure guest insights
• Breakfast is part of the enjoyment for leisure guests.
• They arrive later and take more time (up to 90 minutes) so breakfast serving times may need to extend, often beyond noon.
• Typically, they take more food from the buffet than they would have at home - "I've paid for it, so I'm going to have it". Try and adopt closer portion control.
• They'll look for more interesting options, or items they're unlikely to have at home e.g. smoked salmon, pastries.

Business guest insights
• Breakfast is a routine event for business guests - so they'll stick to familiar choices.
• Functionality and speed are more important to them than indulgence - and they are more likely to choose healthy options.
• Remember, they may need to leave before 'official' breakfast times - can you offer a 'take away' option?

Kellogg's recommends - For weekend guests - create a point of difference with local specialities like sausages, white pudding or Whitby Kippers.  Make your cold buffet more indulgent and appealing with extra fresh fruit, Kellogg's Luxury Muesli and pastries. Extend breakfast hours to capture brunch and late risers. See the Kellogg's Recommended cereal range

For business/midweek guests -  Provide a healthier slant on cooked breakfast e.g. Low fat bacon, grilled mushrooms and tomato, wholemeal toast. Make more of your cold offering - promote cereal, fresh fruit.
Offer Kellogg's To Go for early leavers. Nearly 75% of guests are not eating due to time constraints, or eating elsewhere.

64% of breakfasts include cereal - it is still the most popular choice. Kellogg's Portion-Paks are the hygienic, no-fuss way to offer customers a choice of their favourite brands.

The ready-to-display single serve format gives effective portion and cost control.
This is the most hygienic way to offer quality cereal and best meets food due diligence and health & safety standards. With maximum freshness and minimum waste – Kellogg’s offer 14 leading brands including a top quality Luxury Muesli.